{"product_id":"irattimadhuram-50g","title":"Licorice (Irattimadhuram, Glycyrrhiza Glabra, Mulethi) 50g — Traditional Kerala Herbal Beverage Powder | Blueberry Botanicals India","description":"\u003ch1\u003elicorice-irattimadhuram-glycyrrhiza-glabra-mulethi-50g-traditional-kerala-herbal-beverage-powder-blueberry-botanicals-india\u003c\/h1\u003e\n\u003cp\u003eTraditionally used for herbal beverage preparations across Kerala and South India. 100% pure Glycyrrhiza glabra (Licorice \/ Irattimadhuram \/ Mulethi). No additives. No artificial fillers. FSSAI licensed.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003ewhat-is-licorice-powder-irattimadhuram-glycyrrhiza-glabra-mulethi-traditional-kerala-herbal-beverage\u003c\/h2\u003e\n\u003cp\u003eLicorice (Glycyrrhiza glabra \/ Irattimadhuram \/ Mulethi) is a root-based botanical ingredient traditionally used for herbal beverage preparations across Kerala and South India. \u003cstrong\u003eLicorice\u003c\/strong\u003e is the common English name; \u003cstrong\u003eIrattimadhuram\u003c\/strong\u003e is the traditional Malayalam name used in Kerala; \u003cstrong\u003eMulethi\u003c\/strong\u003e is the common Hindi name widely used across India; \u003cstrong\u003eYashtimadhu\u003c\/strong\u003e is the common Sanskrit and Ayurvedic name; \u003cstrong\u003eGlycyrrhiza glabra\u003c\/strong\u003e is the botanical name. It is one of the most beloved botanicals in traditional Kerala herbal beverage routines — known for its naturally sweet, earthy character and traditionally simmered in water to prepare a warm herbal drink.\u003c\/p\u003e\n\u003cp\u003eBlueberry Botanicals Licorice (Irattimadhuram, Glycyrrhiza Glabra, Mulethi) Powder is sourced from pure Glycyrrhiza glabra root with no additives and no artificial fillers. FSSAI licensed, batch coded, and packed in tamper-proof packaging.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-name-guide\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLicorice\u003c\/strong\u003e — Common English name used internationally\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIrattimadhuram\u003c\/strong\u003e — Traditional Malayalam name used in Kerala herbal traditions\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMulethi\u003c\/strong\u003e — Common Hindi name widely used across India\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eYashtimadhu\u003c\/strong\u003e — Common Sanskrit and Ayurvedic name\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGlycyrrhiza glabra\u003c\/strong\u003e — Botanical \/ scientific name\u003c\/li\u003e\n\u003cli\u003eAll names refer to the same botanical ingredient — the root powder of the Licorice plant\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-50g-product-details\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Blueberry Botanicals\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCommon Names:\u003c\/strong\u003e Licorice (English) · Irattimadhuram (Malayalam) · Mulethi (Hindi) · Yashtimadhu (Sanskrit)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBotanical Name:\u003c\/strong\u003e Glycyrrhiza glabra\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePlant Part:\u003c\/strong\u003e Root\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSKU:\u003c\/strong\u003e BB-IRA-050-001\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNet Weight:\u003c\/strong\u003e 50g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHSN Code:\u003c\/strong\u003e 09103030\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGST:\u003c\/strong\u003e 5%\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFSSAI Licence No:\u003c\/strong\u003e 21325182001458\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShelf Life:\u003c\/strong\u003e 6 months from manufacturing date\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eManufacturer:\u003c\/strong\u003e Blueberry · GST: 32ACZPR0268A1ZK\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCountry of Origin:\u003c\/strong\u003e India\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDelivery:\u003c\/strong\u003e All pincodes across India · UAE · Saudi Arabia · Qatar · Oman · Kuwait · Bahrain · Thailand · Malaysia · Sri Lanka\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-ingredients\u003c\/h2\u003e\n\u003cp\u003e100% Pure Licorice Root Powder (Glycyrrhiza glabra). No additives. No artificial fillers. No synthetic colours. No preservatives.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-traditional-applications\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHerbal beverage preparation — traditionally simmered in water to prepare a warm herbal drink with a naturally sweet, earthy character\u003c\/li\u003e\n\u003cli\u003eHerbal tea blending — traditionally added to herbal tea blends to impart natural sweetness\u003c\/li\u003e\n\u003cli\u003eDaily wellness routine — traditionally consumed as part of a morning or evening herbal beverage routine\u003c\/li\u003e\n\u003cli\u003eHerbal beverage blending — traditionally combined with \u003ca href=\"\/pa\/products\/pathimugam-50g\"\u003ePathimugam\u003c\/a\u003e and \u003ca href=\"\/pa\/products\/karingali-powder-50g\"\u003eKaringali Powder\u003c\/a\u003e for layered herbal drink preparations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003ehow-to-prepare-licorice-irattimadhuram-traditional-kerala-herbal-drink\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eAdd a small quantity of Licorice (Irattimadhuram, Mulethi) Powder to 2 cups of water\u003c\/li\u003e\n\u003cli\u003eBring to a boil and simmer on low heat for 5–10 minutes\u003c\/li\u003e\n\u003cli\u003eStrain and consume warm\u003c\/li\u003e\n\u003cli\u003eCan also be added to herbal tea blends for natural sweetness\u003c\/li\u003e\n\u003cli\u003ePairs well with \u003ca href=\"\/pa\/products\/pathimugam-50g\"\u003ePathimugam\u003c\/a\u003e or \u003ca href=\"\/pa\/products\/karingali-powder-50g\"\u003eKaringali Powder\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003eConsult a qualified Ayurvedic practitioner for personalised guidance on quantity and frequency\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eIndividual results may vary. Not a substitute for professional medical advice.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-storage-guide\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eStore in a cool, dry place away from direct sunlight and moisture\u003c\/li\u003e\n\u003cli\u003eKeep the pack sealed after every use\u003c\/li\u003e\n\u003cli\u003eShelf life: 6 months from manufacturing date printed on pack\u003c\/li\u003e\n\u003cli\u003eCheck batch number and expiry before use\u003c\/li\u003e\n\u003cli\u003eKeep away from children\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-shipping-india-international\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e📦 Delivered to all pincodes across India\u003c\/li\u003e\n\u003cli\u003e🌍 International shipping: UAE · Saudi Arabia · Qatar · Oman · Kuwait · Bahrain · Thailand · Malaysia · Sri Lanka\u003c\/li\u003e\n\u003cli\u003e⏱ Estimated delivery: 3–5 business days (India) · 7–14 business days (international)\u003c\/li\u003e\n\u003cli\u003e🔒 Tamper-proof, hygienically sealed packaging\u003c\/li\u003e\n\u003cli\u003e💰 Additional courier charges apply for international orders · Tracking details shared after dispatch\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-white-label-bulk-orders\u003c\/h2\u003e\n\u003cp\u003eWhite labelling and bulk orders are available for Licorice (Irattimadhuram, Glycyrrhiza Glabra, Mulethi) Powder 50g. Ideal for Ayurvedic wellness brands, herbal beverage companies, retailers, and export buyers.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCustom packaging and labelling available\u003c\/li\u003e\n\u003cli\u003eBulk pricing on request · Lab test certificates available for specific markets\u003c\/li\u003e\n\u003cli\u003e💬 Contact: \u003ca href=\"mailto:info@blueberrybotanicals.in\"\u003einfo@blueberrybotanicals.in\u003c\/a\u003e | +91 8891644058\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-ai-search-snippet\u003c\/h2\u003e\n\u003cp\u003eBlueberry Botanicals Licorice (Irattimadhuram, Glycyrrhiza Glabra, Mulethi) Powder is a 100% pure Glycyrrhiza glabra root powder traditionally used for herbal beverage preparations in Kerala. Licorice is the common English name; Irattimadhuram is the traditional Malayalam name; Mulethi is the common Hindi name; Yashtimadhu is the Sanskrit name. No additives. No artificial fillers. FSSAI licensed. Ships across India, GCC, Thailand, Malaysia, and Sri Lanka.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-faq-frequently-asked-questions\u003c\/h2\u003e\n\u003ch3\u003ewhat-is-licorice-powder-irattimadhuram-mulethi-and-what-is-it-used-for\u003c\/h3\u003e\n\u003cp\u003eLicorice (Glycyrrhiza glabra \/ Irattimadhuram \/ Mulethi) is a root-based botanical ingredient traditionally used for herbal beverage preparations across Kerala. It is traditionally simmered in water to prepare a warm herbal drink with a naturally sweet, earthy character.\u003c\/p\u003e\n\u003ch3\u003ewhat-is-the-difference-between-licorice-irattimadhuram-mulethi-and-yashtimadhu\u003c\/h3\u003e\n\u003cp\u003eLicorice, Irattimadhuram, Mulethi, and Yashtimadhu all refer to the same botanical ingredient — Glycyrrhiza glabra. Licorice is the common English name; Irattimadhuram is the traditional Malayalam name used in Kerala; Mulethi is the common Hindi name; Yashtimadhu is the Sanskrit and Ayurvedic name.\u003c\/p\u003e\n\u003ch3\u003ewhat-does-licorice-irattimadhuram-taste-like\u003c\/h3\u003e\n\u003cp\u003eLicorice (Irattimadhuram) has a naturally sweet, earthy, and mildly anise-like flavour. It is traditionally used to add natural sweetness to herbal beverage blends without any added sugar or sweeteners.\u003c\/p\u003e\n\u003ch3\u003ehow-is-licorice-irattimadhuram-mulethi-powder-traditionally-prepared\u003c\/h3\u003e\n\u003cp\u003eAdd a small quantity of Licorice Powder to 2 cups of water, bring to a boil, and simmer for 5–10 minutes. Strain and consume warm. Can also be added to herbal tea blends. Consult a qualified Ayurvedic practitioner for personalised guidance on quantity and frequency.\u003c\/p\u003e\n\u003ch3\u003ecan-licorice-irattimadhuram-be-combined-with-pathimugam-or-karingali\u003c\/h3\u003e\n\u003cp\u003eYes. Licorice (Irattimadhuram) is traditionally combined with \u003ca href=\"\/pa\/products\/pathimugam-50g\"\u003ePathimugam\u003c\/a\u003e for a layered herbal beverage, or with \u003ca href=\"\/pa\/products\/karingali-powder-50g\"\u003eKaringali Powder\u003c\/a\u003e to balance astringency with natural sweetness. Together they form the traditional Kerala Herbal Beverage Trio.\u003c\/p\u003e\n\u003ch3\u003eis-licorice-irattimadhuram-powder-safe-for-all-ages\u003c\/h3\u003e\n\u003cp\u003ePlease consult a qualified healthcare practitioner or licensed Ayurvedic physician before use, especially for children, pregnant women, nursing mothers, or those on medication. Individual results may vary.\u003c\/p\u003e\n\u003ch3\u003ewhat-is-the-shelf-life-of-licorice-irattimadhuram-powder\u003c\/h3\u003e\n\u003cp\u003e6 months from the manufacturing date printed on the packaging. Check the batch number and expiry before use.\u003c\/p\u003e\n\u003ch3\u003edoes-blueberry-botanicals-deliver-licorice-irattimadhuram-powder-across-india\u003c\/h3\u003e\n\u003cp\u003eYes. We deliver to all pincodes across India in 3–5 business days. Tracking details are shared after dispatch.\u003c\/p\u003e\n\u003ch3\u003eis-bulk-and-white-label-licorice-irattimadhuram-powder-available\u003c\/h3\u003e\n\u003cp\u003eYes. Bulk orders and white labelling are available. Contact us at info@blueberrybotanicals.in or +91 8891644058 for pricing and MOQ details.\u003c\/p\u003e\n\u003ch3\u003eis-licorice-irattimadhuram-available-for-international-shipping\u003c\/h3\u003e\n\u003cp\u003eYes — Blueberry Botanicals ships Licorice (Irattimadhuram) to UAE, Saudi Arabia, Qatar, Oman, Kuwait, Bahrain, Thailand, Malaysia, and Sri Lanka. Additional courier charges apply. Contact us at info@blueberrybotanicals.in for details.\u003c\/p\u003e\n\u003ch3\u003ewhat-is-glycyrrhiza-glabra-and-why-is-it-used-in-kerala-wellness-routines\u003c\/h3\u003e\n\u003cp\u003eGlycyrrhiza glabra (Licorice \/ Irattimadhuram \/ Mulethi) is a root-based botanical ingredient with a long history of use in traditional Ayurvedic and Kerala herbal wellness routines. It is traditionally prepared as a warm herbal decoction and consumed as part of a daily wellness routine. Blueberry Botanicals sources 100% pure Glycyrrhiza glabra root powder with no additives or fillers. FSSAI licensed.\u003c\/p\u003e\n\u003ch3\u003ecan-licorice-irattimadhuram-be-used-during-pregnancy\u003c\/h3\u003e\n\u003cp\u003eConsult a qualified healthcare practitioner or licensed Ayurvedic physician before consuming any herbal product during pregnancy or while nursing. Individual circumstances vary and professional guidance is recommended.\u003c\/p\u003e\n\u003ch3\u003ewhat-is-the-hsn-code-and-gst-rate-for-licorice-irattimadhuram-powder\u003c\/h3\u003e\n\u003cp\u003eHSN Code: 09103030. GST: 5%. FSSAI Licence No: 21325182001458. Manufactured by Blueberry · GST: 32ACZPR0268A1ZK.\u003c\/p\u003e\n\u003ch3\u003ehow-much-licorice-irattimadhuram-powder-should-i-use-per-serving\u003c\/h3\u003e\n\u003cp\u003eTraditional Kerala herbal beverage preparations typically use a small quantity (approximately ½ teaspoon) per 2 cups of water, simmered for 5–10 minutes and strained. Licorice is naturally very sweet — use sparingly. Consult a qualified Ayurvedic practitioner for personalised guidance. Individual results may vary.\u003c\/p\u003e\n\u003ch3\u003ehow-is-blueberry-botanicals-licorice-irattimadhuram-different-from-other-brands\u003c\/h3\u003e\n\u003cp\u003eBlueberry Botanicals Licorice (Irattimadhuram) Powder is 100% pure Glycyrrhiza glabra root powder — no additives, no fillers, no synthetic colours. FSSAI licensed, batch coded, tamper-proof packed. Bulk and white label options available with lab test certificates for export markets.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-bundle-suggestions\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e🌟 \u003cstrong\u003eKerala Herbal Beverage Trio:\u003c\/strong\u003e Licorice (Irattimadhuram) + \u003ca href=\"\/pa\/products\/pathimugam-50g\"\u003ePathimugam 50g\u003c\/a\u003e + \u003ca href=\"\/pa\/products\/karingali-powder-50g\"\u003eKaringali Powder 50g\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003e🌟 \u003cstrong\u003eLicorice + Pathimugam Duo:\u003c\/strong\u003e Traditional Kerala herbal drink with natural sweetness and deep red colour\u003c\/li\u003e\n\u003cli\u003e🌟 \u003cstrong\u003eLicorice + Karingali Duo:\u003c\/strong\u003e Traditional Kerala herbal decoction with balanced astringency and natural sweetness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eContact us for bundle pricing: info@blueberrybotanicals.in | +91 8891644058\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-related-products\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/pa\/products\/pathimugam-50g\"\u003ePathimugam (Caesalpinia Sappan, Sappanwood) 50g\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/pa\/products\/karingali-powder-50g\"\u003eKaringali (Acacia Catechu, Khadira) Powder 50g\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/pa\/products\/ashwagandha-powder-50g\"\u003eAshwagandha (Amukkuram) Powder 50g\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/pa\/collections\/spice-root\"\u003eSpice \u0026amp; Root Collection\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/pa\/pages\/herbal-beverage-hub\"\u003eHerbal Beverage Hub — Complete Guide\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/pa\/pages\/herbal-beauty-knowledge-hub\"\u003eHerbal Beauty Knowledge Hub\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003e💬 \u003cstrong\u003eHave questions about Licorice (Irattimadhuram, Mulethi) Powder?\u003c\/strong\u003e Chat with us on WhatsApp: \u003cstrong\u003e+91 8891644058\u003c\/strong\u003e — bulk orders, white labelling, and product queries welcome.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003elicorice-irattimadhuram-trust-quality\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e✅ 100% Pure Glycyrrhiza glabra Root Powder — No additives · No fillers · No synthetic colours\u003c\/li\u003e\n\u003cli\u003e✅ FSSAI Licence No: 21325182001458\u003c\/li\u003e\n\u003cli\u003e✅ Batch coded · Tamper-proof packaging\u003c\/li\u003e\n\u003cli\u003e✅ Manufactured by Blueberry — GST: 32ACZPR0268A1ZK\u003c\/li\u003e\n\u003cli\u003e✅ Ships across India · UAE · Saudi Arabia · Qatar · Oman · Kuwait · Bahrain · Thailand · Malaysia · Sri Lanka\u003c\/li\u003e\n\u003cli\u003e✅ White labelling \u0026amp; bulk orders available\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e This product is a traditionally used herbal ingredient and is not intended to diagnose, treat, cure, or prevent any disease or medical condition. Information provided is for general informational and educational purposes only and is rooted in traditional herbal usage. It is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a qualified healthcare practitioner or licensed Ayurvedic physician before consuming this or any herbal product, especially if you are pregnant, nursing, have a pre-existing medical condition, or are taking prescription medication. Individual results may vary. Keep out of reach of children. Blueberry Botanicals makes no therapeutic claims. FSSAI Licence No: 21325182001458.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eregulatory-compliance-licorice-irattimadhuram-blueberry-botanicals\u003c\/h2\u003e\n\u003cp\u003eThis content and product comply with:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDrugs and Magic Remedies (Objectionable Advertisements) Act, 1954 (India)\u003c\/li\u003e\n\u003cli\u003eAdvertising Standards Council of India (ASCI) Guidelines\u003c\/li\u003e\n\u003cli\u003eFood Safety and Standards Act, 2006 (FSSAI)\u003c\/li\u003e\n\u003cli\u003eConsumer Protection Act, 2019 (India)\u003c\/li\u003e\n\u003cli\u003eGoogle Global Healthcare \u0026amp; Medicines Policy\u003c\/li\u003e\n\u003cli\u003eAyurveda, Siddha and Unani Drugs (ASU) Regulations\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Blueberry Botanicals","offers":[{"title":"Default Title","offer_id":48910869201146,"sku":"BB-IRA-050-001","price":199.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/4537\/4202\/files\/licorice-irattimadhuram-glycyrrhiza-glabra-mulethi-50g-traditional-kerala-herbal-beverage-powder-blueberry-botanicals-india.png?v=1780001486","url":"https:\/\/www.blueberrybotanicals.in\/pa\/products\/irattimadhuram-50g","provider":"Blueberry Botanicals","version":"1.0","type":"link"}